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Laura Smith Designs

4625 Upson Downs Rd.
Newcastle, Ca 95658
916.765.7747
laura smith | designer

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Laura Smith Designs

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catsfinal2_Page_3.jpg

Cats Postcards

Story

This assignment integrated abstract photography paired with type. Choosing a a play, we were tasked to create 3 postcards with a connecting theme. The postcards need to relate to each other within a system; through color, type, hierarchy and overall visual feel. The overall system must included 3 fronts and 1 back of a 4" x 6" postcard.

I chose the play "Cats" and featured three different characters on their own card. This parallels the musical stories featured in the play because each one is about a specific cat. I captured abstract images of textured paper and altered the color in photoshop. There is strong contrast and depth which allows the viewer to imagine a lit space. The colors I chose and the careful attention I paid to the highlights is meant to symbolically connect the viewer to the ally where the cats live on the streets. Rather than portraying the moonlit sky that they might see, I wanted to create an atmosphere with more of a feeling of the moonlit streets. The cream white perfectly highlights the illumination that the moon would create when hitting the streets surfaces. The dark purples and hazy shadows illustrate deep mystery.

Details

Title: Cats

Characters: Skimbleshanks, Macavity, Mr. Mistofetees

Themes: Light, darkness, open-ness, mystery

Subject: Musical Play

Genre:abstract, hand-held, typography, photography

Client: Graphic Design Program - Sacramento State

Editor: Richard Pratt

Publish Date: October, 2013

Cats Postcards

Story

This assignment integrated abstract photography paired with type. Choosing a a play, we were tasked to create 3 postcards with a connecting theme. The postcards need to relate to each other within a system; through color, type, hierarchy and overall visual feel. The overall system must included 3 fronts and 1 back of a 4" x 6" postcard.

I chose the play "Cats" and featured three different characters on their own card. This parallels the musical stories featured in the play because each one is about a specific cat. I captured abstract images of textured paper and altered the color in photoshop. There is strong contrast and depth which allows the viewer to imagine a lit space. The colors I chose and the careful attention I paid to the highlights is meant to symbolically connect the viewer to the ally where the cats live on the streets. Rather than portraying the moonlit sky that they might see, I wanted to create an atmosphere with more of a feeling of the moonlit streets. The cream white perfectly highlights the illumination that the moon would create when hitting the streets surfaces. The dark purples and hazy shadows illustrate deep mystery.

Details

Title: Cats

Characters: Skimbleshanks, Macavity, Mr. Mistofetees

Themes: Light, darkness, open-ness, mystery

Subject: Musical Play

Genre:abstract, hand-held, typography, photography

Client: Graphic Design Program - Sacramento State

Editor: Richard Pratt

Publish Date: October, 2013

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